Barry Callebaut– Callebaut
Callebaut Chocolate Doughnut Takeover at Dough
When you make the very best chocolate, you have opportunities to work with some of the best chefs in the world. Callebaut partnered with Fany Gerson's Dough, creators of, arguably, the best doughnuts in New York City. The idea... a chocolate takeover. For one weekend only, 15 new chocolate doughnuts, created exclusively with Callebaut chocolate would be the only doughnuts on the menu. We worked closely with the marketing team at Callebaut and Dough, to create signage, menu boards, packaging and shirts and digital graphics for the event itself as well as for actively promoting the Chocolate Takeover on social media.
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